Sauman (Sue) Chu

Professor, Graphic Design

Morse-Alumni Distinguished Professor

Associate Dean for the University Undergraduate Assessment, Office of Undergraduate Education

Academic Leadership Program Fellow, Big 10 Academic Alliance

Sauman (Sue) Chu is a Professor in the College of Design at the University of Minnesota. She is also the Special Assistant to the Vice Provost and Dean for Undergraduate Education in the Office of Undergraduate Education. Her scholarship focuses on design research and creative applications of interactive technology, with particular focus on its usability and experience design for diverse audiences. Chu actively engages students in service-learning activities. She believes that service learning provides opportunity for students to engage in an important contribution to the community and learn about the social and cultural values of diverse communities.



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Selected Scholarship

  • Mejia, G., & Chu, S. (2014). A model for visual communication design: Connecting theories of rhetoric, literacy and design. The Design Journal. 17(1), 29-44.
  • Chu, S., & Mejia, G. (2012). Interactive learning for graphic design foundations.Journal of E-Learning and Digital Media,9(4), 345-355. 
  • Bruin, M., Chu, S., Riha, J., Smoot, A., & Mejia, M. (2011). Smart Housing: An Intelligent Environment for Aging Independently. First International Smart Design Conference. 31-39. 
  • Chu, S., Paul, N., & Ruel. L. (2009). Using eye tracking technology to examine the effectiveness of design elements on news websites. Information Design Journal, 17(1), 31-43.  
  • Martinson B., & Chu, S. (2008) Game-based learning in design history. Handbook of Research on Effective Electronic Gaming in Education. Pennsylvania: IGI Global. 478-488. 
  • Chu, S. (2008) Digital game-based learning in higher education  Encyclopedia of Information Science and Technology, second Edition, volume III. Pennsylvania: IGI Global. 236-244. 
  • Chu, S. (2008). A case study: Teaching graphic design students about designing a bilingual brochure. Design Ed Asia: Sustaining Culture through Design Education. 35-46. 
  • Chu, S., Arango, M., & Yust, C. (2006). A case study: Creating and designing a bilingual resource website for Somali immigrants. Advances in Universal Web Design and Evaluation: Research, Trends and Opportunities. Pennsylvania: Idea Group Inc. 198-218.   
  • Martinson B., & Chu, S. (2006) Cross-cultural comparison on attributing meaning to corporate logos. Designing Effective Communications: Creating Contents for Clarity and Meaning. New York: Allworth Press. 201-215. 
  • Chu, S., & Martinson, B. (2003). Cross-cultural comparison of the perception of symbols.  Journal of Visual Literacy, 23(1), 69-80. 
  • Martinson, B., & Chu, S. (2003). Graphic assimilation: New immigrants and social identity. Visible Language, 37(2), 222-233.  
  • Mejia, G., & Chu, S. (2014). A model for visual communication design: Connecting theories of rhetoric, literacy and design. The Design Journal. 17(1), 29-44.  
  • Chu, S., & Mejia, M. (2013). Application of rhetorical appeals in interactive design for  health. Human Computer Interaction International 2013 Conference. A. Marcus (Ed.): DUXU/ HCII 2013, Part II, LNCS 8013, 371--380. Springer, Heidelberg.  

Professional, Institutional, and Community Leadership and Service

  • University Campus Curriculum Review Committee 2014-2017
  • University Senate Judicial Committee, Member. 2006-2012 
  • University Copyright Policy Advisory Committee, 2007 
  • University Senate, Member. 2000-2003 
  • Outreach and Engagement Committee, DHA Representative, 2004-2005. Chair, 2005-2006. 
  • International Program Committee, DHA Representative. 2000-2003. Chair, 2002-2003. 
  • DHA Policy and Advisory Committee, Chair. 2007-2009 
  • Reviewer, Designed Asia conferences. 2008-2012 
  • Reviewer, Handbook of Research on Effective Electronic Gaming in Education. Pennsylvania: IGI Global. Manuscripts. 2007 


Resident and outreach teaching.

  • GDes 2342 Web Design 
  • GDes 2351 Graphic Design I: Text and Image 
  • GDes 3352 Graphic Design II: Identity and Symbols 
  • GDes 5383 Animation 
  • GDes 5386 Fundamentals of Game Design 

Selected Honors and Awards

  • 2018-19 Distinguished Teacher, Morse Alumni Undergraduate Teaching Award
  • Nominee for Teaching Excellence Award CDES, 2010
  • Recipient, E-Teaching Excellence Award, 2006 
  • Nominee for McFarland Teaching Award, 2006 
  • Ramalynn Montessori Academy Website received third place at the Professional Category Design Educators National Exhibition, 2003. 
  • Abstration: Twelve Ages of Life II, Computer Illustration. Received first place the 2D Visual Arts category. Design Educators National Exhibition, 2000. 
  • In the Beginning. Received second place at the Art Inspired by Literature Regional Exhibition, 2000. 
  • Recipient, Teaching Excellence Award CDES, 2013 

Sauman (Sue) Chu

Sauman Chu

Specialties & Expertise:

Multiculturalism, Multilingual Design, Symbols, Interactive Design, Computer Game Design, Design Education, Cross-Cultural Research 


240 McNeal Hall
1985 Buford Avenue
St. Paul, MN 55108
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